ART DIRECTION • SOCIAL CONTENT DESIGNRiff on SIFF
Social Campaign
Art direction and concepting for a mini-no-budget-fest to go alongside the Seattle International Film Festival. With the hashtag #RiffOnSIFF we posted mini fake movie trailers and posters to WongDoody’s Instagram (my agency and festival sponsor) the entire month leading up to SIFF, to engage and courage local industry peers to attend the festival.
Guess that Cinematic Dish
At the festival, pre-film bumpers encouraged audiences to guess-that-film based on various key “ingredients”, a play on this years’ festival theme, Cinema Served Hot, which my team also branded and designed!
